SIX DEGREES OF SEPARATION

Origin: The idea was first proposed in 1929 by Hungarian author Frigyes Karinthy in a short story collection.

Popularization: It gained wide attention after a 1967 experiment by psychologist Stanley Milgram, who conducted a study using letters passed from person to person to reach a target individual.

Modern fame: The idea became a pop culture meme in the 1990s thanks to the game "Six Degrees of Kevin Bacon," which challenged people to connect any actor to Kevin Bacon through mutual film roles in six steps or fewer.

Online Networks Proved It

Facebook (2011 study): Researchers found that the average degree of separation between any two Facebook users was 4.74 (later updated to 3.57 in a 2016 study). That’s even fewer than six!
Microsoft (2008): Analyzed 30 billion instant messages and found the average chain between any two people was 6.6 steps—very close to the original theory.

Social Media Supercharged It

Facebook, LinkedIn, and Twitter created digital maps of connections, making it possible to trace how you're connected to virtually anyone—celebrities, politicians, or strangers across the globe.
LinkedIn in particular gamified this with its “1st, 2nd, 3rd-degree connections” system.

It Became a Meme

The phrase "six degrees of Kevin Bacon" turned into a lighthearted meme that symbolized how small the world really is.This idea resonated in viral culture—“you're only a few people away from anyone” fed the sense that online, everyone is connected.

Impact on Society

Helped shape thinking in theory, epidemiology (how disease spreads), and information diffusion (how memes, ideas, or misinformation spread). Reinforced the idea of global interconnectedness, for better or worse.
Back to Home